Tenwow International Holdings Limited is a leading packaged food and beverage producer distributor in China. Their existing retail stores didn’t have a contemporary memorable image.
Using a location on one of the busiest shopping streets in Shanghai, the prototype location needed an eye-catching image to stand out. The exterior and interior surfaces were cleaned up to become carriers for colorful graphics. Elements of the 2D visual language were translated to 3D ceiling forms and a central kinetic art piece.